{"id":943,"date":"2016-08-14T16:09:27","date_gmt":"2016-08-14T06:09:27","guid":{"rendered":"https:\/\/2016.sydney.wordcamp.org\/?post_type=wcb_session&#038;p=943"},"modified":"2016-09-08T14:18:34","modified_gmt":"2016-09-08T04:18:34","slug":"anatomy-of-the-perfect-website-building-a-powerful-profitable-website-for-business","status":"publish","type":"wcb_session","link":"https:\/\/sydney.wordcamp.org\/2016\/session\/anatomy-of-the-perfect-website-building-a-powerful-profitable-website-for-business\/","title":{"rendered":"Anatomy Of The Perfect Website &#8211; Building A Powerful Profitable Website For Business"},"content":{"rendered":"<p>Having built hundreds of websites for clients over the past 8 years I see some things that work exceptionally well every time and other things that are invariably almost always failures.<\/p>\n<p>Putting a website together is a science but not rocket science, and I will show you how we do it with our clients.<\/p>\n<p>Simple things like&#8230;<\/p>\n<ul>\n<li>How big to make the logo and were to place it<\/li>\n<li>Why you should never use stock images<\/li>\n<li>Why the worst place to start is to replicate competitors websites<\/li>\n<li>How to automate your marketing<\/li>\n<\/ul>\n<p>to&#8230;<\/p>\n<ul>\n<li>The most effective call to action<\/li>\n<li>The highest converting instruction on a contact form<\/li>\n<li>Optimal layout of the header, sidebar, footer, body<\/li>\n<li>Quick hacks to getting high converting copy<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Having built hundreds of websites for clients over the past 8 years I see some things that work exceptionally well every time and other things that are invariably almost always failures. Putting a website together is a science but not &hellip; <a href=\"https:\/\/sydney.wordcamp.org\/2016\/session\/anatomy-of-the-perfect-website-building-a-powerful-profitable-website-for-business\/\">Continue reading <span class=\"assistive-text\">Anatomy Of The Perfect Website &#8211; Building A Powerful Profitable Website For Business<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":3303927,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1471142100,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[736],"footnotes":""},"session_track":[174547],"session_category":[],"class_list":["post-943","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-room-1"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7aDMH-fd","session_date_time":{"date":"August 14, 2016","time":"12:35 pm"},"session_speakers":[{"id":"736","slug":"nik-cree","name":"Nik Cree","link":"https:\/\/sydney.wordcamp.org\/2016\/speaker\/nik-cree\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":2,"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/943\/revisions"}],"predecessor-version":[{"id":1349,"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/943\/revisions\/1349"}],"speakers":[{"embeddable":true,"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wp\/v2\/speakers\/736"}],"author":[{"embeddable":true,"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wporg\/v1\/users\/nikcree"}],"wp:attachment":[{"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=943"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_track?post=943"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/sydney.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_category?post=943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}