Announcements – Page 2 – WordCamp Sydney 2019

12th November, 2019

Speaker Announcements: Round 4 (Final)

We are pleased to announce our fourth and final round of speakers for WordCamp Sydney 2019.

Divi 4.x and WooCommerce Changes

I will be discussing the use of Divi and Woocommerce after version 4 of Divi is released. We will look at the options and how to use the new features so we don’t need to use third-party plugins to format items, carts and account features etc.

Divi 4.0 and new features
Setup of global settings on Header, Body, Footers
Setup of Blog Posts
Setup of Products
Setup of 404 Page
Discussion about the inbuilt ‘Divi Help and Support Center’ – System Status, Safe Mode and Elegant theme support

Lisa Hewitt

After 20 years of working in a broad range of industries, I pursued my dream of offering practical and affordable solutions to aid business when venturing into the world of Website Design for their business.

While creating websites for my clients I found Divi by Elegant Themes and I knew this was the platform for my business.

Strategy Is Not Negotiable

This talk covers the following points:

The importance of a business plan
How to implement a business strategy
The focus on your client persona and who they really are
Marketing success and strategies
Copy and Communications

The talk will cover a high-level of information which can be adapted by anyone who owns a business or website online.

Shikha Colwill

Shikha lives and breaths all things Web.

She provides web and digital marketing solutions for her clients at Bloom Web Solutions.

She’s bursting with creative ideas and a desire to help her clients discover the incredible possibilities of the internet.

She wants to empower her clients and loves to hear about their business success stories.

Positioning For Profit

The proposed talk is to help people understand what positioning is, why you should be using it, and how to use it to attract their ideal customer.

The talk will cover what an ideal customer is and how to work out who that is for you, I will explain what an ideal client avatar is, and how to create one for yourself.

I will then explain and show how to craft effective messaging (and perhaps even branding) to help you communicate in a way that really speaks clearly to those who you wish to attract most.

I will touch on niching (common objections and misconception) as you can not talk about positioning for an audience without covering niching.

As with the above, I will cover why you should consider niching and how to niche based on not only the standard Vertical and Horizontal niches but also based on Psychographics and personality types.

The benefits of the above helps to attract more leads, convert more leads and charge a premium rate for this.

I will finishing this up by covering basic pricing principles and how to tie that into your offer and communication to help you charge more by doing the same amount (and level) of work.

Corey Dodd

Corey Dodd is a designer with 20 years experience working with large companies such as Nova Radio, national advertising agencies and boutique design studios.

His background in working as a creative in digital and tech companies has given him a broad skill set that covers design, strategy and coding.

He currently runs Elk Creative, a small design studio from Geelong Victoria, that is focused on delivering custom branding and digital solutions for property development and commercial construction businesses.

Let’s Get Engaged

Using social media to build relationships
Engagement Strategies
Using social media as a lead generator

Social Media is a powerful tool and if used correctly can be a wonderful tool in terms of engaging and build relationships. It can also be a lead generator.

Briana Graydon

Lover of all things social media! I put the social, in social media. Trust me, you’ll understand once I start talking.

Owner of Pink Cow Social – a boutique social media company bringing the fun into socials for small business owners.

Teacher of social media, as well as lover of all things social. Experience in Business and Marketing and have a background in corporate, sport and associations.

Don’t Panic: How To Troubleshoot Your WordPress Site

Basic troubleshooting for WordPress Users – learn the tricks that Happiness Engineers use to diagnose and fix problems in your own WordPress site

Do you get nervous when you update a plugin?

Break into a cold sweat when you see a ‘white screen of death’?

Learn the tips and tricks that Happiness Engineers use to diagnose WordPress problems, and troubleshoot your own site.

Jordan Gillman

Jordan currently works as a Happiness Engineer on WordPress.com – helping users build their little corner of the web. Prior to that he spent 10 years as a freelance Designer/Developer helping churches and faith-based organisations get on the web.

He lives in Wollongong, Australia with his wife and 2 daughters.

Speaker Changes

Unfortunately Cody Butler and Zohair Yousafi have had to drop out due to other commitments. This happens frequently in the conference scene.

We wish them well and hope their can return another year.

11th November, 201912th November, 2019

The ‘WordCamp Experience’

In 2015 I attended my first Meetup here in Sydney and it wasn’t long before I decided to muster up the courage to do my first presentation. Shortly after that I was volunteering on the WordCamp organising team. Fast forward to today and I am leading the team of organisers for WordCamp Sydney 2019.

From organising and attending meetups and WordCamps all over Australia, I have noticed that there is a wide variety of people who come through the doors of a WordCamp.

Business owners who want to learn more about their website and how to market it online, newbies who want to know how to get started, developers who want to share their latest project, copywriters who want to keep up with the ever changing world of the Block Editor, designers who want to share their experience with the latest page builder, SEOs who talk about the latest algorithm updates, social media gurus who keep up to date with the latest trends, and so on.

While all of this is fantastic in itself, what most new people don’t realise, the true value of a WordCamp comes from the connections you build with the amazing people you meet.

WordCamp is an open source conference run by a team of volunteer organisers, who many of which only attended their first meetup no that long ago. They collectively donate hundreds of hours of their time over many months to make the conference the best it can be. They donate their time to give back to the community and create an opportunity for you to enjoy the ‘WordCamp experience’ for yourself.

By design, WordCamp’s all over the world are made to be inclusive and affordable. They are heavily subsidised by sponsors to make the tickets as cheap as possible. I’m sure you have been to an industry event which can cost in the hundreds or even thousands for just one day.

In contrast, WordCamp Sydney is only $70 for two days of talks with two tracks from over 30 different speakers presenting their ideas and sharing their knowledge. (See the schedule) Included in the ticket is morning tea, lunch and afternoon tea for both days plus a networking event with a bar tab and canapés.

We have put together a little video with attendees of past WordCamp’s sharing their experience. Watch below:

I hope to see you at WordCamp Sydney this weekend and if you haven’t yet bought your ticket click the link below.

Buy WordCamp Sydney Tickets Now

1st November, 201930th October, 2019

Get Your WordCamp Sydney Badges

Help spread the good word about WordCamp Sydney.

Here are some badges that you can add to your website. Simply copy the code below the badges and paste them into a widget on your site.

Take a screenshot and let us know at #WCSyd on the Socials.

31st October, 201930th October, 2019

Making The Most Of WordCamp Sydney

Sure there are some seasoned WordCamp veterans out there but maybe this is the first WordCamp or even first big conference you’re going to. You may be coming as a speaker, sponsor, volunteer or attendee and we’re sure you’ve got some questions.

Perhaps you’re not sure if a session matches your current skill level or you’re on your own and feel a bit overwhelmed.

We want you to make the most out of WordCamp Sydney so here are some tips and information to help you do just that. Remember you can always ask us questions in person at the conference or via the comment box below.

If you’ve never been to a WordCamp and don’t know what to expect, our good friend Troy Dean from WP Elevation put together some awesome testimonial videos that will help explain what you can expect from a WordCamp.

What is WordCamp and what should I expect from WordCamp Sydney?

WordCamps are local, volunteer-run, not-for-profit technical conferences designed to embrace open source software and foster WordPress community in an educational setting for all levels of WordPress users.

These “camps” are created so you can dive into the world of WordPress, discussing and learning in a friendly community of like-minded individuals.

WordPress Sydney brings together local and national developers, designers, SEO gurus, marketing people, artists, writers, business owners, IT consultants, enthusiasts and of course newcomers to network, brainstorm and share their knowledge.

Your job is to have fun, learn some new things and make some new friends and/or business contacts.

How can I prepare? What should I bring?

Dress for comfort.
The venue is enclosed and air conditioned so perhaps a warm top would be useful if the air-con is a bit too chilly. You will be sitting down for 30-40 mins at a time.
If your primary goal is to create some business contacts perhaps dress smart casual. It’s unlikely you’ll see anyone in a business suit or shirt and tie. WordCamps are a bit laid back so you’ll see plenty of t-shirts, shorts and jeans. Perhaps even some onesies.
Meet up with somebody.
This may be your first time at a big conference and you may be a bit nervous. Why not sign up with a friend and come along together?
You can watch the #WCSyd hashtag and reach out to some of the people in the conversation. Ask to meet them at the conference registration desk on day 1.
Make it fun by challenging yourself to make 10 new contacts over the weekend!
Bring a small bag or backpack.
There’s usually some good swag (freebies) to be had at WordCamps. It goes pretty quickly and you may run out of pockets to store them if you’re not fully prepared.
Plus you’ll need somewhere to store your water bottle, t-shirt, all the business cards (yours and theirs) as well as your fav tech devices or even a pen and writing pad!!
Keep personal items close-by at all times.
WordCamp Sydney is held in the University of Technology Sydney and the venue is used by students. We don’t want anything getting stolen or broken and making your weekend unforgettable for all the wrong reasons so please don’t leave your bags, wallet or tech unattended. If you need to nip out to the loo or elsewhere, ask a friend or colleague to keep an eye on your stuff while you are gone or pop out to the registration desk and find a volunteer or oganiser to watch over it for a few mins.
Bring battery backups for tech devices.
The conference room desks have power sockets so you should be good for recharging devices. Maybe bring an extension adapter if you have multiple devices and at least one battery backup for the “just in case”.
Read the attendee list.
Have a look over the attendee list to see who else is coming to WordCamp Sydney. Chances are you may use their product, read their blog, listen to their podcast or have a common interest in craft beers or onesies.
Review the schedule before the conference.
Have a good look through the conference schedule and mark down your “must” or “maybe” sessions. Build in time for your “hallway track”, this is an unofficial opportunity to collaborate on ideas with other attendees while sessions you may not be interested in are in full swing.
Use Twitter.
During the conference the #WCSyd hashtag will get very busy. Keep an eye on it for updates, announcements and commentary from other attendees.
Read about speakers and retweet what others post. Follow speakers so you can tag them as you mention their talks and share gratitude for their willingness to speak along with funny and helpful quotes.
Go to the After Party.
It’s a great chance to unwind and chillax after a long day of listening and talking. Talk is usually less “businessy” and more social and fun.
You’ll find new friends and go deep in conversation (and possibly song) in a way that can’t happen between traditional sessions. It’s a time to let your hair down and enjoy being part of the WordPress community.
Come with Issues and Questions.
Every WordCamp has a group of dedicated expert volunteers charged to help answer your needs. At WCSys we call it the Happiness Bar and we guarantee to make you smile, even if we can’t find you a quick fix.

How can I make the most of WordCamp?

Arrive early to sessions.
Plan to arrive a few minutes before a session starts and sit close to the front. As well as making the speaker feel at ease you’ll have an easier time seeing what’s on the screen especially if the speaker is diving into code!
Challenge yourself.
Go to at least one talk that is out of your comfort zone. You may feel that your skill level is too low for a session but you may be surprised at some of the things you learn and take away to investigate later.
Embrace track cross-over; being a developer doesn’t mean you won’t enjoy and learn from a session on business management or copy-writing. The reverse is true, as well.
Take sparse notes.
Remember that you’re here to have fun and enjoy the conference. Don’t scratch down everything the speaker is saying or you’ll miss the whole essence of the talk.
Jot down “Aha” moments and things you want to look up later. Slides and session videos will be available later on WordPress.tv so you can always go back and watch or review the talk.
Write down speaker details, name, company, twitter handle etc so you can connect/follow them and ask them questions after the conference.
Introduce yourself.
Turn round and say “hi” to your conference chair buddies – those people sitting next and around you. Introduce yourself and ask them what brought them to WordCamp. You may end up creating a new friendship or business colleague.
Connect with people.
If you’re a business card person, bring plenty along to offer others. Take plenty too.
If you’re more an social media animal, offer to connect with people on LinkedIn and follow them on Twitter.
Listen out for new tools.
Some of the speakers we have at WCSyd are seasoned WordPressers. They’ve been doing it for a long time. Have a listen to the types of tools, processes, software, services, plugins and other stuff they use.
Even if one of their recommendations saves you time or money or hassle it will have been worth the investment.
Talk to speakers, organisers and sponsors.
Feel free to approach the speakers, organisers, and sponsors. Everyone is at the event because they love WordPress and want to share.
They all want to help you with WordPress.
Don’t eat alone.
Lunch can be an excellent opportunity to meet someone new and compare notes about what you’ve both seen and learned so far at the event. More from Chris Lema.

Share your experience

Take lots of photos & videos.
One of the fun aspects about a WordCamp is looking through all the photos and video snippets that get posted on social media.
Share photos of you and your day, from selfies to swag! Be sure to tag the people and companies represented and share how you feel. Follow up with a blog post or capture moments of your day with a live or follow up video.
Express gratitude!
People love to be thanked in social media and through the mail. Do what works for you, but remember that WordCamp Sydney has many sponsors, contributors, organizers and volunteers dedicated efforts on your behalf. Make their day by showing your appreciation.
Reconnect with people.
Keep track of who you met and solidify the interaction in social media or with a phone call or email referencing how you met in the weeks to follow WordCamp.
Things and people transition pretty fast in Australia and if too much time passes, you may be forgotten.
Say “Hi” to the organisers.
It takes a lot of time and energy to pull off a successful WordCamp. Remember that organisers are not getting paid for doing this so tell them about your WordCamp experience; sessions you liked and new stuff you learned.
Maybe you would like to help out at the next WordCamp Sydney or are thinking it would be neat to run one where you live. Share your thoughts with the organisers.

Have more suggestions on making the most of your WordCamp Sydney experience? Comment below with tips and tricks you recommend.

Photos on this page are distributed under https://creativecommons.org/licenses/by-sa/4.0/ Attribution to “Alex Shiels”

24th October, 2019

WordCamp Sydney 2019 Schedule

We are pleased to announce our schedule for the upcoming WordCamp Sydney 2019 conference.

This year the speaker submissions we received were 80% business focused.

It’s clear that there are a lot of businesses out there using WordPress to run their business website or as the primary source of a service based offering.

Please note that some sessions may be moved around at the last minute to accommodate the final few speakers.

23rd October, 2019

Speaker Announcements: Round 3

We are pleased to announce our third round of speakers for WordCamp Sydney 2019.

Website Delivered – It’s The START Of The Relationship!

How many times have you high fived the team, woohoo our client’s site has been delivered, only to never have contact with them again?

It’s time to change this mentality and treat the delivery as the start of the client relationship.

Post-delivery we can commence a customer care program – yes NO selling!

Too many website clients are left unhappy with their websites or happy with their website on delivery, only for their initial excitement to wane as they realise it doesn’t really work for them.

In this session Jane will share some real-life stories of clients who fall into these camps, and how the website designer/developer could have better assessed the customer experience and even upsold the client to maintain a relationship in the future.

This talk is a business one helping the WordPress designers, whether sole traders or agencies, to improve their delivery of client websites and in turn make more money, scaling up their businesses.

This talk will apply to other business owners in the audience too, as although I’ll be talking about WordPress website delivery, the concepts can be mostly applied to other businesses.

Jane Tweedy

Jane is a part-time NSW Government funded Business Connect Advisor for small businesses in Western Sydney.

Through meeting 1000 clients in this role, Jane encountered story after story of small business owners having bad experiences with websites and SEO, amongst other business services.

5 Steps To Avoiding Burnout: Creating A Healthy Work/Life Balance

The freelance work/life balance is a bit challenging to get right.

Having the freedom to work at home (or anywhere) is a major perk for freelancers.

But because you’re the boss, you’re always driven to check your emails even on weekends or work until late at night to crunch numbers and keep the money rolling in.

Work can become an overwhelming presence in your personal life and you suddenly feel like you’re always “working”.

There are strategies you can employ to avoid business burnout and create work/life balance, which includes setting boundaries between work and personal life, creating processes and delegating work.

In this talk, you will learn different ways on how to manage a healthy work/life balance and relieve the stress of self-employment while ensuring a recurring income.

Haley Brown

Haley is the straight-shooting head honcho of Brand Shack. A guru in all things design and project management on a mission to create the perfect work life balance

As a first time mum she has managed to take 6 months leave whilst her business continued to manage clients needs and bring in a consistent income.

When she’s not busy designing or working with clients, she loves nothing more than travelling the globe on her quest to find the perfect pina colada.

7 Ways To Generate Your First 1,000 Customers

In business, your website only has one job … to start a visitor on a journey to spend money with you and become a customer.

The key piece is to connect your website to places where your potential customers hang out and invite them to your website.

Once they arrive, the website’s job is to get them to leave something of themselves (an email, phone number, cookie, …).

Just asking people to sign up for a newsletter doesn’t cut it these days, nor does offering the download of an ebook.

This presentation will reveal some interesting and creative ways to build your prospect and email list to really explode your business … and in ways that evoke curiosity, likability and wow with your visitors (some will even willingly share and promote for you … could this be the secret to going viral?).

Nik Cree

Web Developer, WordPress Developer, and Digital Marketing in Robina, Australia.

Nik is a veteran WordCamp speaker and promoter of the WordPress community.

Our Wild Journey Implementing A Headless WordPress Blog

Several months ago we got REALLY EXCITED when we discovered that some industrious individuals had started implementing Gutenberg for other CMS & frameworks.

Gutenberg for Laravel? Gutenberg for Drupal? Amazing!

Then we tried it ourselves. And failed, miserably.

Back to the drawing board – we needed a different way to integrate the shiny new block editor we’d already promised our favourite client with the mother of all websites.

We’re talking a custom PHP website built on a highly complex custom enterprise CMS/ERP system developed over a 15 year period. No sweat.

Fortunately for us, the latest craze in the WordPress development world – headless WordPress – came to the rescue!

Find out about our journey as we share what we tried before landing on our final solution, what we ended up with, what we’d do differently next time and what our key takeaways from this wild adventure were!

Jo Minney

Jo Minney is a WordPress developer based (for now) in Perth, Western Australia.

She is passionate about UX, data-driven decision making, cats and travel – not necessarily in that order.

She is also an ambassador for She Codes Australia, the meetup coordinator for the Perth WordPress meetup and the lead organiser for WordCamp Perth 2020.

She is easily recognisable by her bright purple hair and dorky glasses.

When Good Clients Go Bad

With enough experience, everyone has had clients who start off well before going rogue. They might go silent, ignore your requests for information, become unreasonable in their requests, or even refuse to pay your final invoice. With a little preparation, you can drastically reduce these incidences while improving your professionalism, reducing your financial risk and minimising your stress to boot.

In this talk I’ll cover:

Warning signs and red flags to watch for
Designing an awesome client onboarding process to minimise the risk that clients go rogue
Specific words and phrases to use when you’re in the thick of a client crisis
How to write your own policy (even if your company consists of me, myself and I) for dealing with these situations.

Regardless of the particulars of what you do, everyone in business needs to be an awesome communicator, not just over email, but face-to-face, through video and other copy. Communication is not just what you say, it’s what people hear. So we’re going to look at why people act the way they do, how we react to difficult or confusing clients, and how to better communicate so that you can reduce client friction as well as your own stress.

This is not a technical or complex talk. The target audience is for website designers who have struggled with managing clients’ expectations and want to do a better job of client communications while also reducing their risk.

Brook McCarthy

Brook McCarthy is a digital marketing trainer and business with a background in Public Relations.

Brook runs Hustle & Heart, a training college, community and worldwide movement of like-minded awesome folk who want more from their businesses. Hustle & Heart teaches marketing, Public Relations and sales skills for service professionals who want to make boldness their business strategy.

WordPress Hosting Survival Guide

Hosting is essential to every web site in the world, and getting the right fit for your needs can be daunting with all the options available out there.

In this presentation, Ricky will take you through how hosting has changed over time, what is available now to help with your WordPress site, how to get the most from your hosting, and what you should be looking for in choosing the right provider.

This talk is aimed at new to intermediate WordPress users

Ricky Blacker

Ricky is a self taught web professional who found and fell in love with WordPress, and the community behind it while looking for a CMS platform to build websites for clients.

He is a Co-Organizer for the Sunshine Coast & Brisbane WordPress Meetup Groups, as well as the Brisbane Web Design Meetup group, and was one of the amazing team who put together the Sunshine Coast WordCamp in 2016 and WordCamp Brisbane in 2017/18/19, and has spoken at WordCamps in Australia, New Zealand and Singapore.

Ricky is very passionate about building the WordPress community and helping others to learn how to use WordPress and what it can do.

Building Powerful Subscription And Membership Sites That Scale

Subscription revenue models are an increasingly popular choice for a lot of different types of businesses — more and more websites are exploring partial or total subscription strategies.

Speakers Adrian O’Hagan from Crikey and Private Media, and Ben May from The Code Company share their experiences in building and migrating large complex WordPress subscription sites.

Two unique perspectives; Adrian’s experience as both product manager and developer, and Ben as a technical agency working with clients on these kinds of projects.

This talk will examine some of the common pain points experienced with scaling subscription sites, and how the pair have architected powerful and flexible subscription sites using SaaS products such as Chargify.

Ben May

Ben is founder of The Code Company, one of the few Australian engineering agencies that has over a decade of deep expertise with large-scale enterprise open source and WordPress development.

The firm works with clients Nine, Pedestrian, Business Insider and iSelect, among many others.

Adrian O’Hagan

Adrian comes from an agency background, and has been heavily involved in dozens of WordPress deployments. In 2017, he moved client-side to join Private Media to focus on Crikey, which is Australia’s longest running (and best!) independent digital news source.

In his spare time Adrian works with the community group Permablitz Melbourne, which aims to convert people’s backyards into edible spaces.

15th October, 201914th October, 2019

Speaker Announcements: Round 1

We are pleased to announce our first round of speakers for WordCamp Sydney 2019.

Why No One Is Reading Your Blog Posts (And How To Change That)

We all know creating engaging content is THE number one way to build trust and authority for any brand.

Writing awesome blogs establishes you as a credible expert, helps you build a steady flow of WordPress clients and gives you the opportunity to educate and help your customers.

But most blogs written these days need some serious love.

With as many 10 million blog posts are published a day, it’s vital your content is rubbed and scrubbed into perfect shape.

In my presentation, I’ll show you to build your brand and boost your website’s profile with some seriously shareable content.

Kate Toon

Kate Toon is a writing entrepreneur, as well as a popular coach, speaker, author and podcaster. Her digital education businesses The Recipe for SEO Success and The Clever Copywriting School have helped more than 8000 small business owners grapple the Google beast and write better content.

Zero To Website: From Planning To Launch In 9 Steps

As a graphic designer turned website creator, I will be covering the 9 steps I take to create beautiful WordPress websites, and quickly!

After years both designing and building websites with WordPress I’ve refined my process over and over, making it as tight and smooth as possible for both myself and my clients – and this is the process I teach my eCourse students too.

This talk is perfect for beginners, as well as more advanced web designers & website creators who want some helpful tips for refining their process.

Emma Patterson

I’m a freelance graphic designer turned website creator, WordPress lover and design nerd.

After running a freelance web & design business for more than 10 years, I now teach graphic designers the ins and outs of the web world so they can build WordPress websites themselves and outsource less.

Pre-Selling A Premium Plugin With WordPress

How we set up a WordPress site to accept pre-sales (and sales) for a premium plugin.

This talk will include the theme / plugins we used, the method of validating License Keys, key decisions we made about the “Upgrade Path” UX, and how we manage a premium and free codebase.

Luke Carbis

Luke Carbis is a self-deputised open-source emissary and vigilante plenipotentiary for WordPress proletariat affairs.

He works closely with WordPress based startups (like Block Lab) to fast-track their growth and inspire beautifully written code.

Goodbye Themes, Hello Elementor – Beyond Creating Basic Websites

How using a page builder helped me create websites, especially ones using custom fields, dynamic content and single page templates.

I’ve spent the last 15+ years relying on templates and themes and to create websites by swapping changing the content because I can’t code to save myself.

Since finding Elementor, I’ve been able to create websites without themes by building them from scratch. What I like best is being able to make more advanced sites with custom fields and single post templates.

My story
Introduction to Elementor
Key features I like
Beyond the basics by using custom fields and single post templates
Some example site ideas you can create

Michael Viller

Michael, who until a few years ago was a decade-long Joomla user, he is now a passionate WordPress user focused on helping beginners succeed with WordPress.

How Outsourcing Can Allow You To Thrive

Rosie Shilo, reveals the hottest tips on how you can easily start outsourcing including

How to determine what you should outsource
How to let go and trust your contractors, and
How to choose and build your virtual team.

Rosie Shilo

As the owner of Virtually Yours, Rosie has inspired and mentored hundreds of VAs to run their own successful businesses.

As a true advocate for the industry, Rosie not only guides VAs to deliver exceptional client services, but also works with business owners to show how they can benefit from using a VA.

Gutenberg Block Editor Tips & Tricks

Love it or hate it, Gutenberg (aka the WordPress block editor) is here to stay.

This talk will cover off tips, tricks and workflows to make working with Gutenberg a breeze.

Cath Hughes

Founder of Phase Creative and Live By 5, Cath is a Sydney-based UX / UI designer currently working for 4mation Technologies.

Cath has spent the last 6 years working as a WordPress consultant and WordPress tutor and most recently she has been running a WordPress course at Sydney Community College.

How To Create An Automated Marketing Funnel For Your Business

Join us to learn how to create an Automated Marketing Funnel to CAPTURE, NURTURE and Convert leads into SALES!

-Create an abundance of prospects eager and excited to buy from you?

-Start generating QUALIFIED leads DAILY, on autopilot?

-Create a MARKETING MACHINE working for you 24/7, even while you sleep.
Well you can!

There are only 3 moving parts to a highly successful marketing machine and they are…

ATTRACT – Attract highly qualified prospects daily.

ENGAGE – Engage and nurture prospects with content that WOW’s them while creating TRUST and DESIRE.

CONVERT – Convert Prospects into clients and then clients into RAVING FANS and Advocates who promote for you!

The best part is 90% of this can and should be automated.

A great marketing system not only has the ability to produce 10x revenue, it also creates time and lifestyle freedom.

I’ll share the knowledge required to…

-Build an effective In-Bound, Attraction Marketing MACHINE.

-Engage, Nurture and WOW prospects through Marketing Automation.

-Create DESIRE and ENTHUSIASM for your products or services.

-Create IRRESISTIBLE MESSAGING that connects DEEPLY with prospects and magnetically draws them towards you.

-Develop the WINNING Marketing Mindset.

Cody Butler

Cody Butler is a #1 International Best-Selling Author of “Got Attitude – The Difference That Makes All The Difference” and “The Definitive Guide To Generating Consulting Clients”.

Cody’s clients range from Sporting Stars to Celebrity Marketers to Billion Dollar Corporations.

16th September, 201917th September, 2019

Audience Focus at WordCamp Sydney

This year at WordCamp Sydney we have decided to categorise talks into target audiences and skill levels.

We hope this makes it easier for attendees to select the right talks they want to see and get the most out of them.

Target Audiences

Our chosen target audiences this year are:

Advertising
Google PCC, Facebook Ads, LinkedIn Ads, TV, radio, print and everything else advertising related.
Business Owners
Those who use WordPress to run their business or sell products and services.
Ecommerce, freelancers, membership sites, managing contractors, dealing with customers, personal growth, mental health and everything in-between.
Content Marketing
Those who produce valuable and consistent content with the intent of generating marketing interest to ultimately achieve the desired business goal.
Copywriters, bloggers, vloggers, podcasters and story-tellers.
Non-technical
If you don’t want to hear about code or advanced settings, these talks will appeal to you.
Technical
Feed your inner geek with these talks. Expect to see code, advanced processes, lots of jargon and cutting-edge talks here.
SEO and SEM
Everything about targeting search engines with content to generate more and better visitors using organic and paid methods.
UI and UX
How visitors and users interact with your website and business interfaces. Expect more design-focused talks here.

Skill Levels

Talk skill levels will be set at Beginner, Intermediate and Advanced.

So if you are new to WordPress you may want to consider the beginner and intermediate skill level talks.

However, if you have been using WordPress for a while or, forever, then consider the intermediate and advanced talks.

Let us know if you think this helps you choose and get the most out of our talks at WordCamp Sydney.

21st August, 201921st August, 2019

WordCamp Sydney 2019 Call for Sponsors

Did you know? WordCamp Sydney tickets sell for only $70, but the actual cost of an attendee is almost 3x that? It’s thanks to our Sponsors that we’re able to make WordCamp Sydney happen.

We’ve recently finalised our sponsorship prospectus, and we’re officially inviting anyone who is interested in Sponsoring WordCamp Sydney 2019 to get in contact with us – We’ve got several packages this year to match most budgets.

WordCamps are known to be one of the best value for money conferences, with packages starting at AUD $1000 and hundreds of WordPress End-Users and Developers in attendance it’s a great way to share your brand with prospective customers and future employees.

Your sponsorship is what allows us to keep our ticket prices at such low prices, it ensures that members of the WordPress community are able to attend no matter what their background or level of technical experience. As a sponsor you help keep it accessible to as many people as possible while benefiting from being there yourself.

It’s a great way to meet the WordPress community and potential partners and customers to grow your business.

See you there!

VIEW SPONSORSHIP PROSPECTUS

1st July, 20198th August, 2019

Welcome to WordCamp Sydney 2019 #WCSyd

We’re happy to announce that WordCamp Sydney is officially on the calendar!

WordCamp Sydney 2019 will be 16-17 November at the University of Sydney (UTS) in the city centre.

Subscribe to the site to stay up to date on the most recent news. We’ll be keeping you posted on all the details over the coming months, including speaker submissions, ticket sales and more!