I will be discussing the use of Divi and Woocommerce after version 4 of Divi is released. We will look at the options and how to use the new features so we don’t need to use third-party plugins to format items, carts and account features etc.<\/p>\n\n\n\n
- Divi 4.0 and new features<\/li>
- Setup of global settings on Header, Body, Footers<\/li>
- Setup of Blog Posts<\/li>
- Setup of Products<\/li>
- Setup of 404 Page<\/li>
- Discussion about the inbuilt \u2018Divi Help and Support Center\u2019 \u2013 System Status, Safe Mode and Elegant theme support<\/li><\/ul>\n\n\n\n
Lisa Hewitt<\/strong><\/h3>\n\n\n\n
\n\n![\"\"](\"https:\/\/2019.sydney.wordcamp.org\/files\/2019\/10\/lisa-hewitt-250x250.jpg\")
<\/figure>\n<\/div>\n\n\n\n\nAfter 20 years of working in a broad range of industries, I pursued my dream of offering practical and affordable solutions to aid business when venturing into the world of Website Design for their business. <\/p>\n\n\n\n
While creating websites for my clients I found Divi by Elegant Themes and I knew this was the platform for my business. <\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\nStrategy Is Not Negotiable<\/a><\/strong><\/h2>\n\n\n\n
This talk covers the following points:<\/p>\n\n\n\n
- The importance of a business plan<\/li>
- How to implement a business strategy<\/li>
- The focus on your client persona and who they really are<\/li>
- Marketing success and strategies<\/li>
- Copy and Communications<\/li><\/ul>\n\n\n\n
The talk will cover a high-level of information which can be adapted by anyone who owns a business or website online. <\/p>\n\n\n\n
Shikha Colwill<\/a><\/strong><\/h3>\n\n\n\n
\n\n![\"\"](\"https:\/\/2019.sydney.wordcamp.org\/files\/2019\/10\/shikha-colwill-250x250.jpg\")
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\nShikha lives and breaths all things Web. <\/p>\n\n\n\n
She provides web and digital marketing solutions for her clients at Bloom Web Solutions. <\/p>\n\n\n\n
She\u2019s bursting with creative ideas and a desire to help her clients discover the incredible possibilities of the internet. <\/p>\n\n\n\n
She wants to empower her clients and loves to hear about their business success stories. <\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\nPositioning For Profit<\/a><\/strong><\/h2>\n\n\n\n
The proposed talk is to help people understand what positioning is, \nwhy you should be using it, and how to use it to attract their ideal \ncustomer. <\/p>\n\n\n\n
The talk will cover what an ideal customer is and how to work out who\n that is for you, I will explain what an ideal client avatar is, and how\n to create one for yourself. <\/p>\n\n\n\n
I will then explain and show how to craft effective messaging (and \nperhaps even branding) to help you communicate in a way that really \nspeaks clearly to those who you wish to attract most. <\/p>\n\n\n\n
I will touch on niching (common objections and misconception) as you \ncan not talk about positioning for an audience without covering niching.\n <\/p>\n\n\n\n
As with the above, I will cover why you should consider niching and \nhow to niche based on not only the standard Vertical and Horizontal \nniches but also based on Psychographics and personality types.<\/p>\n\n\n\n
The benefits of the above helps to attract more leads, convert more leads and charge a premium rate for this. <\/p>\n\n\n\n
I will finishing this up by covering basic pricing principles and how to tie that into your offer and communication to help you charge more by doing the same amount (and level) of work.<\/p>\n\n\n\n
Corey Dodd<\/a><\/strong><\/h3>\n\n\n\n
\n\n![\"\"](\"https:\/\/2019.sydney.wordcamp.org\/files\/2019\/10\/corey-dodd-250x250.jpg\")
<\/figure>\n<\/div>\n\n\n\n\nCorey Dodd is a designer with 20 years experience working with large \ncompanies such as Nova Radio, national advertising agencies and boutique\n design studios. <\/p>\n\n\n\n
His background in working as a creative in digital and tech companies\n has given him a broad skill set that covers design, strategy and \ncoding. <\/p>\n\n\n\n
He currently runs Elk Creative, a small design studio from Geelong \nVictoria, that is focused on delivering custom branding and digital \nsolutions for property development and commercial construction \nbusinesses.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\nLet’s Get Engaged<\/a><\/strong><\/h2>\n\n\n\n
- Using social media to build relationships<\/li>
- Engagement Strategies<\/li>
- Using social media as a lead generator<\/li><\/ul>\n\n\n\n
Social Media is a powerful tool and if used correctly can be a wonderful tool in terms of engaging and build relationships. It can also be a lead generator.<\/p>\n\n\n\n
Briana Graydon <\/a><\/strong><\/h3>\n\n\n\n
\n\n![\"\"](\"https:\/\/2019.sydney.wordcamp.org\/files\/2019\/10\/briana-graydon-250x250.jpg\")
<\/figure>\n<\/div>\n\n\n\n\nLover of all things social media! I put the social, in social media. Trust me, you\u2019ll understand once I start talking. <\/p>\n\n\n\n
Owner of Pink Cow Social \u2013 a boutique social media company bringing the fun into socials for small business owners. <\/p>\n\n\n\n
Teacher of social media, as well as lover of all things social. \nExperience in Business and Marketing and have a background in corporate,\n sport and associations. <\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\nDon\u2019t Panic: How To Troubleshoot Your WordPress Site<\/a><\/strong><\/h2>\n\n\n\n
Basic troubleshooting for WordPress Users \u2013 learn the tricks that Happiness Engineers use to diagnose and fix problems in your own WordPress site<\/p>\n\n\n\n
Do you get nervous when you update a plugin?<\/p>\n\n\n\n
Break into a cold sweat when you see a \u2018white screen of death\u2019?<\/p>\n\n\n\n
Learn the tips and tricks that Happiness Engineers use to diagnose WordPress problems, and troubleshoot your own site.<\/p>\n\n\n\n
Jordan Gillman <\/a><\/strong><\/h3>\n\n\n\n
![\"\"](\"https:\/\/2019.sydney.wordcamp.org\/files\/2019\/11\/jordan-gillman-250x250.jpg\")
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